Health & Fitness Services

With more than 30 years’ experience across the health, fitness and leisure industry, Marco has developed a career focused on shaping services that improve participation, customer experience and wider health and social outcomes.

He holds a degree in Sports Science and Leisure Management and has spent the majority of his career within the public leisure sector. Marco has a strong understanding of the role that physical activity can play beyond traditional fitness provision creating social value, supporting healthier communities and ensuring opportunities to be active are accessible and inclusive.

His experience includes strategic leadership, fitness and wellbeing development, customer experience, programme innovation and the development of environments and services that respond to changing consumer expectations. He is particularly passionate about connecting commercial and operational performance with positive social impact, ensuring that successful fitness services deliver value both for the organisation and the communities it serves.

As a keen participant in sport and physical activity, Marco remains closely connected to the customer experience. This influences his approach to the entire customer journey, understanding what motivates people to start, what shapes their experience, and ultimately what encourages them to remain active for the long term.